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RESUME

OBJECTIVE

A Public Relations and Communications specialist seeking a position that will allow me to implement my extensive studies and experiences, utilize my commitment to learn new tasks quickly and efficiently, and deliver results that meet and exceed the organization’s goals.  

 

EDUCATION

Bachelor of Arts, Carthage College, Kenosha, WI - May 2016

Majors: Communications and Public Relations

Minor: Theatre

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Certificate in Sports Essentials, Columbia University - April, 2018

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GLOBAL EXPERIENCES

Marketing and Public Relations Representative, Carthage College Theater Department

Edinburgh, Scotland, UK

August 2014

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  • Publicized world-premiere production at Carthage College in March and Edinburgh in August

  • Attended The Edinburgh Fringe Festival’s Media Press Day

  • Utilized social media (Facebook, Instagram, and Twitter) and busked on the Royal Mile to publicize production; averaging an audience size of 50 (standard average is 30)  

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INDUSTRY EXPERIENCE

Director of Marketing and Corporate Services, Joliet Slammers 

Joliet, IL

November 2021 - present         

        

  • Lead and oversee marketing efforts for the team in the local and regional communities by translating revenue generation objectives into integrated marketing objectives, strategies, and plans

  • Manage day-to-day activities with PR/ press in coordination with management and players

  • Ensure execution of all corporate partnerships/ sponsorship agreements

  • Collaborate with the promotions team to provide an entertaining game presentation throughout the event

  • Establish and leverage promotional partnerships to drive greater brand awareness and engagement

  • Oversee creation of annual marketing and sponsorship budgets

  • Drive consumer awareness, engagement and interest in all things related to the team in the community through advertising, grassroot, and storytelling

  • Create graphic design of all marketing materials, advertisements, and pocket schedules

  • Develop campaigns in support of the team’s ticket sales and promotional strategy, including the development of a game-by-game advertising plan

 

Community Engagement, Marketing, and Partnership Activation Manager, The Kenosha Kingfish 

Kenosha, WI                  

November 2019 - July 2020 

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  • Oversaw donation requests, mascot appearances, 50/50 raffle organizations, and performance groups

  • Managed group ticket sales for non-profit organizations, youth sports, churches, schools and day cares, homeowner associations, senior centers, and first responders    

  • Represented the Kingfish at local community networking events, fundraisers, and expos

  • Organized monthly social media calendars and created engaging graphics for posting and sharing with fans

  • Analyzed and reported engagement and tracking of public outlets; including social media channels, website posts and SEO, and email marketing through Mail Chimp   

  • Built and supported sponsor partnerships; ensured all individual contract requirements were met 

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Partner Relations Intern, The New York Mets 

Queens, NY                          

April 2019 - September 2019 

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  • Act as administrative assistant during all homestand games

  • Ensure investment partners have a seamless game experience through fulfilling requests such as parking permits and field seat tickets, scoreboard messages, and Mr. Met visits

  • Plan and support suite holder benefit experiences; including watching batting practice, honorary first pitches and kids take the field days

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WORK EXPERIENCE

General Manager, Captain Mike’s Beer & Burger Bar                                                                               

Kenosha, WI

May, 2021-present

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  • Craft, implement, and monitor processes to boost long-term business success and increase profit levels

  • Aid in the growth of the business which includes scheduling events for the new food truck, designing the new prep kitchen, and decorating and planning for the overnight rental apartment

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General Manager, The Apis Hotel & Restaurant 

Kenosha, WI                       

July 2020 - Present 

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  • Publicize the opening of the restaurant in July 2020 and handle all continued public relations relationships; classic media and social media

  • Ensure the new business stays profitable through a pandemic and local civil unrest by organizing safe, creative events and promotions, attending network events, and partnering with other local businesses and non-profits

  • Guide the management team in the daily operations of the business​

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Public Relations Account Lead, All Points Public Relations 

Deerfield, IL                         

December 2017 - September 2018 

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In addition to those responsibilities listed under “Public Relations Associate”

  • Schedule and facilitate live media appearances for a variety of clients

  • Attend, network and present at a number of national and international conferences for clients and for the franchise industry as a whole

  • Lead a team of three providing guidance, training and team building with a common goal of client communication

  • Assist with content marketing, including writing and editing consumer and franchise development blog posts and emails, posting blogs on WordPress and sharing emails through MailChimp

  • Organize and execute special event days and promotions

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Public Relations Associate, All Points Public Relations

Deerfield, IL                                

September 2016 - December 2017

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  • Pitch story angles for a variety of national and international clients to national, local and trade media outlets

  • Assume the role of expert and draft bylines on behalf of clients

  • Execute excellent client communication skills

  • Manage social media outlets for assigned clients; including Facebook, Instagram, Twitter, LinkedIn and Yelp

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Sales Associate, Imagetec

Lincolnshire. IL

May 2016 - September 2016

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  • Expanded customer base by attending networking events, making cold calls, and visiting potential clients

  • Wrote, proofed, and edited sales proposals and correspondence

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Recruiter, Six Flags Great America

Gurnee, IL 

January 2016 - June 2016

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  • Scheduled and appeared at recruitment events throughout northern Illinois and Wisconsin

  • Recruited, interviewed and trained all new employees

  • Led the prescreening of Safety Department applicants to ensure that all requirements set by Six Flags Great America and Highland Park Hospital were met

  • Represented the company and interviewed for media opportunities; i.e. WIIL ROCK and Chicago Tribune

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Internal Communications Intern, Six Flags Great America 

Gurnee, IL 

Winter, 2014-Nov, 2015

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  • Organized and re-established pre-existing internal communication outputs; including developing flyers and posters for events and managing apps for daily news

  • Developed recruitment advertisements, department notices, newsletters, etc.

  • Assisted and facilitated special events coordination for employees

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ACTIVITIES/SKILLS

  • Student Ambassador, Theater House Manager

  • Content Marketing, Website creation and upkeep, Social Media Marketing, Client Management, Customer Service, Public Speaking, Leadership, Editing

  • Wordpress, Photoshop, Illustrator, Microsoft Office, MailChimp, Constant Contact

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